0274 BTec Nationals Business
Unit 30 Website Design Strategies
scheme of work session1 session2 session3 session4 session5 session6 session7 session8 session9 session10 session11 session12
| Assignment 1 | Assignment 2 | Assignment 3 |
| pdf version | pdf version | pdf version |
| Word version | Word Version | Word Version |
| P4 P5 M2 M3 D2 | P1 | P2 P3 M2 D1 |
Current Homework
New Homework.
Resources How do you become number one on Google?
Description of unit
Now that most organisations have a web presence and the use of online transactions
is rapidly growing, people in business need to understand how to contribute
effectively to the design and content of websites. This unit seeks to provide learners
with an understanding of the different purposes that can be fulfilled by websites and
the various models of use. It emphasises the need to base the design on the clearly
understood needs of the target group of users.
Research has shown that usability is of key importance in retaining users and in
encouraging repeated visits to a website. The unit therefore explores the different
elements of usability in detail. The elements include navigation, language,
efficiency, speed, privacy and visual appeal. Learners will also consider the
importance of building trust in the minds of users and the methods for doing this. The
requirements for accessibility under the Disability Discrimination Act are also
considered.
The unit goes on to explore the main issues that have to be considered in developing or updating a website. The unit explores the importance of basing web design on two particular cornerstones: strategic and marketing objectives, and an understanding of the attributes and technical environment of the users. The unit then goes on to consider a range of functions commonly found on websites including the functions required to personalise the users’ online experiences. Learners are taken through the range of decisions that need to be made relating to software, web hosting, design of pages, pre-launch evaluation and testing. Finally, planning for a range of important ongoing issues such as maintenance and updates, managing user or customer feedback, promotion of website, security of ICT systems and planning for business continuity are considered.
Learning outcomes
On completion of this unit a learner should:
1 Be able to define the purposes of a range of websites
2 Understand the main elements in web design for usability and visual appeal
3 Know some of the issues to be considered when developing an e-business website.
Links to other sites with suitable resources
Last Revision Friday, October 2, 2009 9:03 AM