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Session 6

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Session 5 Exercise 1

Operations and Production

  1. What is their field of operation?
  2. What are their main products?
  3. What are their main brands?
  4. Where is their head office?
  5. When did the company start?
  6. Who are its shareholders?
  7. What is the company structure?
  8. What is its mission statement?
  9. Who are their major competitors?

The Business

Finance

Strategy and Policy

  1. What is the company's vision for growth?
  2. What is their policy on ensuring best quality product?

Human Resources Management

  1. What sort of people work for the firm?
  2. Do they have an equal opportunities policy?
  3. Can you give me an example of human resource management at the company?
  4. By how much has their workforce grown over recent years?
  5. How are their employees motivated?

Marketing

  1. What products does the company sell?
  2. What is their brand positioning?
  3. Can you give me some information about a recent marketing campaign?
  4. Can you give me some information about product development?